
Innovative food is too often confined to a handful of UK cities. Sessions is a growth platform for ambitious food brands, on a mission to bring original food to every part of the country. Turning loved food brands into national franchises, Sessions is passionate about making original food accessible to all.
To reflect their new strategy, 'Non-Stop Originality,' we developed a distinctive identity to enhance Sessions brand recognition. Centered around an 'S' symbol that evokes the logic of trademarks, the identity strengthens the connection between them and the food brands they create and support.









The concept helped to position them as curators of original food stories. We signaled this through bold language, typography, colours and a unique photographic approach that captures ingredients and dishes in fresh, unexpected ways. To date, Sessions has scaled 12 food brands, partnered with over 300 venues, established its own food hall, and even collaborated with Netflix to bring food from your favourite TV shows to life.
03ZebrafishBrand Identity, Motion2026
Next project03Zebrafish
Brand Identity, Motion
2026
2026